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Guests at a private DEVOS investor dinner staged for an off-plan launch

Events

Your buyers are not all in Dubai. We take the launch to them.

Nine formats across 40 cities, delivered turnkey: venue, staging, guest list, sales team on site, follow-up.

One contract, one team

Venue, staging, guest list, logistics and translation under a single mandate.

Closers in the room

Licensed sales agents briefed on your project, not hostesses handing out brochures.

Attributed follow-up

Every lead qualified and chased within 48 hours, with reporting per event and per city.

Signature formats

The three formats that carry a launch, with their full inclusion list.

Launch Day

Objective

Open sales with a scarcity effect and convert queued demand on day one.

Duration
One full day
Expected attendance
200-600

buyers and brokers

Qualified leads
80-250

Included

  • Launch strategy: pricing release, allocation and scarcity mechanics
  • Venue and full scenography with live availability wall
  • Qualified buyer guest list from HNWI and expat databases
  • Booking desk, escrow-ready paperwork and payment lanes
  • DEVOS closers deployed on site
  • Live social coverage, photo and video content
  • 48h follow-up and attributed bookings reporting

International Roadshow

Objective

Sell abroad: take the project to buyers in their home city.

Duration
2-3 days per city
Expected attendance
150-400

prospects per city

Qualified leads
60-180

Included

  • City and segment strategy with quantified targets
  • Venue sourcing in each city: hotel, showroom, private club
  • Local guest list via channel partners and expat communities
  • Travel logistics: flights, hotels, visas, transport
  • Simultaneous translation and localized sales materials
  • DEVOS sales team deployed in each city
  • Event ROI tracking: cost, leads, bookings, attributed revenue

Exhibition Stand

Objective

Capture high-intent demand at Cityscape, IPS, MIPIM and local fairs.

Duration
3-4 days
Expected attendance
500-2000

visitors at the stand

Qualified leads
100-350

Included

  • Show selection strategy and stand location negotiation
  • Stand design and build: model, screens, unit wall
  • Pre-show invitation campaign to qualified databases
  • Trained stand staff and DEVOS closers on rotation
  • Lead capture system with instant qualification
  • Post-show nurturing sequence and bookings reporting

The rest of the catalogue

Six formats for the moments in between, same delivery standard.

Groundbreaking Ceremony

Build credibility with press, authorities and investors at construction start.

Duration
Half day
Qualified leads
15-40

Broker Preview

Activate 100-300 agents before launch and lock early distribution.

Duration
One evening
Qualified leads
40-120

VIP Investor Dinner

Close 20-40 large tickets in a high-end private setting.

Duration
One evening
Qualified leads
10-25

Sales Gala and Awards

Motivate and retain the sales network with recognition and incentives.

Duration
One evening
Qualified leads
30-80

Handover Ceremony

Turn delivery into reputation, word of mouth and repeat purchases.

Duration
Half day
Qualified leads
20-60

Signature Experience

Create a unique brand moment: yacht, desert, golf, art, F1, Ramadan majlis.

Duration
Variable, half day to full weekend
Qualified leads
15-50

Shared stage

Split the room, not the pipeline.

Three to five non competing developers exhibit in the same city on the same night. One production, one bill, divided by slot. Each developer keeps its own guest list, its own sales team and its own leads.

The city network

Where off-plan buyers actually are. Each city runs with vetted local partners and our own guest lists.

40 cities

40 / 40 destinations

Tell us the city and the window. We come back with a format and a budget.

Every format is delivered turnkey, from the venue contract to the 48 hour follow-up.

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